The REAL Reason PepsiCo Changed Their Logo After 25 Years | PepsiCo Rebranding
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YouTubeCreative Chaos with Akash
The REAL Reason PepsiCo Changed Their Logo After 25 Years | PepsiCo Rebranding
PepsiCo just unveiled a brand-new corporate identity its biggest rebrand in nearly 25 years. 🔔 Subscribe for more In this episode of Creative Chaos with Akash, we break down: The real insight that inspired this massive change The story behind PepsiCo’s new logo and visual identity What “Smiles” at the heart of their design language ...
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PepsiCo Design + Innovation on Instagram: "Let’s kick off summer! We expanded the new Pepsi visual identity for our limited edition flavors Pepsi Lime and Pepsi Peach. Illustrated fruit icons in a wrap-around pattern express the tangy citrus of lime and the plush sweetness of peach, pairing perfectly with smoky, savory flavors from the grill. Time to put out a couple extra coasters at your BBQ! #PepsiCoDesign"
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