Fifty years ago, Lotus abandoned their iconic Elan roadster. While frequently emulated, most notably by the Mazda MX-5, Colin Chapman knew that in order to survive, his firm had to move upmarket, avoiding price wars in launching the Elite and Eclat, plus the Lotus Esprit. If you'd like to see the full video, then comment 'EVANTE' below! | Twin-Cam
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A very special Exige! 😎 In my latest video, I check out Colin Chapman’s very special cars, and arrive there in style... It’s LIVE on the ‘Ben Collins Drives’ YouTube channel now... #ColinChapman #Lotus #BenCollins @chromecars @ctekcharging | Ben Collins
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30K views · 3.5K reactions | #OTD: The most innovative Formula 1 designer to ever live was born. Colin Chapman and the revolution that was the Lotus 25 dominated the 1963 season with Jim Clark at the helm! Learn more about the man and his legacy here: https://bit.ly/2S8XJqU #F1 #Formula1 #Lotus #Motorsport | Motorsport.tv | Facebook
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4.7K views · 136 reactions | Today we remember Colin Chapman, an industry legend, who changed the history of #F1 forever ✨ Watch the full episode  bit.ly/3dYxLyc #lotus #colinchapman #motorsport #racing | Motorsport.tv | Facebook
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