Express yourself and your individuality with Rimmel London makeup. Our spectrum of products and shades helps you achieve the latest looks and trends with ease.

The lip makeup options are endless with Rimmel's collection of lip products, whether you love glossy lips, matte lipstick, lip liner or statement lip art.

Upgrade your eye makeup looks with Rimmel's collection of eye makeup, featuring lash-plumping mascaras, metallic eyeshadows and bold eyeliners that slay.

Love lipstick? Then discover Rimmel's collection of dreamy lip colours, featuring long-lasting lipstick, matte lipstick, nude lipstick, and red lipstick.

Discover new makeup launches from Rimmel London to add to your makeup collection. Looking for foundation primer? Volume mascara? We've got everything covered...

Create a flawless base with Max Factor foundation, concealer and face makeup. We've got everything you need for the perfect canvas, including blush and bronzer. Should we include primer in here? And …

Multi-Tasker Better Than Filters – Rimmel Glow Booster, Highlighter & Anti-Aging Primer 4.4 New

The official site for Rimmel London - find all your favourite Rimmel products, make up tutorials, beauty news, exclusive features and more.

Your perfect foundation is waiting. Create a flawless canvas with Rimmel, whether you're looking for a glowy, dewy base or a velvety matte foundation.

Rimmel Multi-Tasker Better Than Filters 3 - in - 1 primer, highlighter + glow booster. Wear it your way, for the ultimate skin glow available in 8 skin-adapting shades.