Chewing-gum giant Wrigley is overhauling the packaging for Juicy Fruit, Doublemint and other brands. Wrigley gum will soon come in flat, square boxes, replacing the familiar slim rectangle. Big ...

In the wake of his alleged violent incident involving girlfriend Rihanna, Chris Brown’s Doublemint gum ad has been suspended by Wrigley’s, Access Hollywood has confirmed. “Wrigley is concerned by the ...

Before Trident and Bazooka, Hubba Bubba and Big League Chew, there was Juicy Fruit. And although gum chewing has recently hit an overall slump, the tasty gum in its signature yellow packaging has been ...

L. P. Larson, gummaker, sued William Wrigley, ditto, for infringement of their patented name “Wintermint” in the Wrigley advertisements for “Doublemint” gum. A former court awarded Mr. Larson ...