In a groundbreaking shift for the marketing world, artificial intelligence (AI) is granting professionals a power previously out of reach—the ability to deeply understand the elusive “WHY” behind ...
Cashew Research uses AI to automate the market research process while still collecting real-world data from humans.
The Fast Company Impact Council is an invitation-only membership community of top leaders and experts who pay dues for access to peer learning, thought leadership, and more. BY Tim Ringel Never before ...
Jolls, who joins from the same role at digital postal mail company Zumbox.com, will run global marketing for uSamp to promote its business expansion. Speaking about the appointment, Alan Gould, CEO of ...
When Mario Carrasco was a high school English teacher, he never thought a career change would wind up with him becoming the head of a multi-million dollar company. Carrasco co-founded ThinkNow, a ...
Utilizing market research to inform decision-making begins with clearly identifying the objective: What specific goal am I looking to achieve? The scope and nature of the decision to be made will ...
Everything we do, believe, and feel is rooted in cultures. Our values, our aspirations, and our identities are tied to cultural contexts. For products and services, cultures help inform our purchase ...
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