Business Intelligence | From W.D. Strategies on MSN
McDonald's reportedly launching $3 menu items to retain lower-income customers
McDonald's is making one of its boldest affordability moves in years. The fast-food giant is gearing up to roll out a new menu of items priced at $3 or less, alongside $4 breakfast meal deals, as ...
The value menu is compounding.
In a video, Chris Kempczinski sits in what appears to be a workplace break room — faux marble table, nondescript blond-wood ...
The fast food giant has been slowly and quietly phasing out one of the signature parts of its dining experience.
In September 2025, McDonald's CEO Chris Kempczinski sounded the alarm about new customer behavior. Kempczinski highlighted a “two-tier economy” that's fundamentally changing how people eat. The CEO ...
The last, best, and only story you need to read about the McDonald’s CEO burger bite that was heard round the world.
Items like a four-piece Chicken McNuggets and a sausage biscuit are expected to be on the low-priced menu to launch in April, according to The Wall Street Journal.
The fast-food giant unveils its "McValue 2.0" strategy, with affordable breakfast and McNugget deals as franchisees align on ...
McDonald's is preparing to add cheaper menu options as the fast-food giant tries to win back value-focused customers, ...
McDonald's is betting big on lower priced menu offerings to get its image of affordable back from consumers. Will the move pay off?
The Wall Street Journal first reported on the new deal and discounts, which they said would include a $ 3-and-under menu and a $4 breakfast meal deal, but this menu has not been officially confirmed ...
McDonald’s plans to remove self-serve soda fountains from all U.S. restaurants by 2032 as part of a broader shift toward digital ordering, drive-thru service and streamlined restaurant operations.
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