IAS and Meta collaborate to provide advertisers with independent measurement and optimization tools. Meta's WhatsApp could ...

Meta’s ambitious Metaverse project is causing tension among employees and investors who question its future. Discover what ...

Around £30bn of the £45bn spent on UK advertising currently goes into the voracious paws of big tech: chiefly Meta (Facebook, Instagram and about-to-take-advertising What's App) and Google (the ...

Meta is making a change to how sharing videos works on Facebook. Right now, you can share videos as a video from the post ...

I talked with a professor of advertising to make sense of what this means for all of us who use those social media platforms.

All new videos uploaded on Facebook will soon be classified as Reels, simplifying how users publish visual content, social ...

Facebook remains a home for all types of video – short, long, and Live. We will gradually roll out these changes globally to ...

CMOs must address 10 pressing issues, including AI integration, Google’s evolving SERPs, data privacy, and content differentiation ...

AI-powered creative generation platform helping Nigerian marketers produce high-converting ads efficiently and affordably.

Gen Z increasingly chooses Google for online shopping, driven by AI tools like Overviews and Lens, impacting Amazon's share.

Nevada Attorney General Aaron D. Ford has joined a bipartisan coalition of 42 attorneys general urging Meta Platforms, Inc.

Other dodgy health ads uncovered by the consumer champion included four adverts for weight-loss patches that claimed to burn fat by reducing inflammation as well as by curbing appetite. Weight-loss ...