News

The coffee chain will phase out 80–90 mobile-only pickup‑only stores to return to a warmer, community-focused café model ...
CEO Brian Niccol said price changes are his last resort for improving Starbucks' slumping sales — but they're "absolutely" on ...
CEO Brian Niccol sees a very different Starbucks awaiting at the end of 2026. A vision of the brand, he said Tuesday during ...
In the midst of a headline-grabbing turnaround effort, the coffee boss insisted that things are moving faster than expected.
As part of the "Back to Starbucks" campaign, CEO Brian Niccol revealed the company will be closing up to 90 locations that ...
A new 50% tariff on Brazilian coffee imports could squeeze Starbucks' margins and force the company to rethink its supply ...
Shares of Starbucks have risen more than 1% this year. The company has a market cap of about $106 billion. Starbucks is ...
The Starbucks earnings release last night was tough on the eyes. It read as a giant in the middle of a major restructuring.
Starbucks decided to sunset its mobile order and pickup-only concept in fiscal 2026 following an evaluation of its North ...
The Starbucks (NASDAQ:SBUX) turnaround under the direction of CEO Brian Niccol is gathering momentum, but fiscal third ...
Starbucks (SBUX) posted mixed third quarter results. Revenue topped estimates, but adjusted earnings fell short. CEO Brian ...
Brian Niccol led turnarounds at Taco Bell and Chipotle before becoming CEO of Starbucks. Here are the highlights of his career in restaurants.