TelevisaUnivision and Nielsen are arguing over the use of a single southeastern household that appears to be causing big ...
Paramount Global and Nielsen have struck a new-multi-year ratings measurement partnership, resolving a four-month standoff after the two companies’ previous contract expired on Oct. 1. The new deal ...
The two companies have signed a new, multi-year deal under which Nielsen will provide a host of ratings and analytics services across Paramount Global‘s linear network and streaming portfolio. The two ...
Paramount Global has officially renewed its contract with Nielsen, four months after hitting an impasse over cost of services ...
Paramount Global and Nielsen, a global leader in audience measurement, data and analytics, have signed a new, multi-year deal, effective immediately. The partnership includes measurement for all ...
The dominant ratings provider hopes to fend off competitors by pivoting to a bundle that combines its consumer panels with ...
The Media Rating Council approves the company's use of traditional panel sampling alongside input from millions more homes.
It has also won accreditation to use first-party data from various media outlets in calculating its ratings. The fracas between TelevisaUnivsion and Nielsen is surprising, because Speciale has in ...
There’s some good news on the ratings front for Fox ahead of Super Bowl LIX. Measurement company Nielsen announced Monday ...
Nielsen told ad buyers that it plans to drop panel-only ratings later this year, a decision that publishers and buyers have ...
The firm's Big Data + Panel measurement includes ratings from cable, satellite set-top boxes and smart TVs across 45 million ...