Many customers said the new requirements make it more difficult to earn British Airways loyalty status, and they will spend ...
British Airways has announced sweeping changes to its loyalty program, including a new name and look. Known prior as the ...
Alongside a new name and structure, the program has a new colour palette and a surprising logo design with an interesting ...
British Airways is overhauling its loyalty program this year, switching to a revenue-based system and moving away from ...
British Airways is changing its frequent flier program, rebranding it the British Airways Club, and is making it harder for ...
British Airways will soon introduce The British Airways Club, a reimagined loyalty program that rewards travelers based on ...
British Airways is rebranding its loyalty program and shifting to a revenue-based system for earning elite status. Here's ...
For Gold Guest List, at least 52,000 points must be earned through British Airways-marketed flights, qualifying add-ons and ...
BA has introduced its new loyalty program that will replace the British Airways Executive Club and offer customers new ways ...
Britsh Airways is rebranding the Executive Club to The British Airways Club and switching to Tier Status based on total ...
BA is changing its loyalty programme to a purely revenue-based system called The British Airways Club, which will launch on April 1st. Some have labelled it a 'betrayal' - but others see the positives ...