AI companies are engaged in an expensive arms race to attract users and alleviate public anxiety about the technology.

In the heyday of TV and radio, some of the region’s most iconic brands were defined by their jingles. These four were so ...

A new report from the ad operations platform XR found US brands spent more than $1 billion on celebrities to feature in their ...

Anheuser-Busch has revealed its plans for Super Bowl 2026, with the largest U.S. brewer planning to feature three of its ...

Ahead of the Super Bowl commercial rush in February, USA TODAY Ad Meter is keeping fans updated on who's in and who's out.

The Jellicle Ball,” video marketing has moved away from b-roll and towards the atmospheric. Marketer Steven Tartick, producer Greg Nobile and creative director Cameron Sczempka offer reasons why.