Kmart surprised consumers everywhere recently with the “Ship My Pants” ad, a viral juvenile-humor hit viewed more than 17 million times on YouTube since being released in April. Now, the all-purpose ...
Shoppers say store "should be ashamed." Sept. 12, 2013— -- Kmart should be ashamed for airing its first holiday commercial some 100 days before Christmas when temperatures topped 90 degrees in ...
An ad industry analyst says U.S. retailer Kmart's decision to air a Christmas ad this week will lead to moving the Christmas ad cycle up "by a few weeks."Kmart, based in Troy, Mich., aired the ad ...
Did someone hit “upload” a little too early? This commercial urges shoppers to not let the holidays sneak up on them. It’s a nice reminder for something that’s over three months away. Maybe Kmart was ...
NEW YORK -- Kmart is letting the world know it's still in bed with Martha Stewart. The troubled superstore started airing a new television commercial featuring the embattled businesswoman snuggling ...
Draftfcb is back in the retail game, winning Kmart’s estimated $225 million advertising account without a review. The business includes customer relationship marketing, branding and media advertising, ...
Are you a print subscriber? Activate your account. By Gillian Follett - 32 min 1 sec ago By Adrianne Pasquarelli - 1 hour 16 min ago By Lindsay Rittenhouse - 2 hours 49 min ago By Gillian Follett - 3 ...
Main street retailer Kmart has released a hilarious new holiday advert, which stars five pregnant dancers twerking and thrusting their bellies to a hip hop remix of festive favorite Santa Baby. The ...
Martha Stewart, the domestic diva facing a trial next year for her role in a stock-trading scandal, is included in Kmart’s new ad campaign, slated to begin Sunday night. Kmart officials say nothing ...
Discount retailer Kmart will launch its first new advertising campaign this weekend since emerging from bankruptcy, and style guru Martha Stewart’s collection will get prominent play despite her ...