How do you make a highly-successful product even better? TaylorMade’s design team was tasked with coming up with an answer to this exact question during the creation of the new 2019 P790 and P790 UDI ...
WHAT YOU NEED TO KNOW: The third generation of TaylorMade’s P790 irons, which helped to define the “players distance” category when they were first introduced in 2017, boasts a thinner face and more ...
On Monday, TaylorMade officially launched a slew of new products – some that have already been launched on TOUR, and some that have never been seen before. Included in this release is a new line of ...
The TaylorMade P790 irons design brief sounds either amazingly simple or ridiculously complicated. For a company used to making bold steps in innovation, it ended up being one of its boldest for a ...