Gum and confectionery group Wrigley has said it will launch a new sugar-free gum brand in the US this summer, under the brand name 5. The USP for the new gum appears to lie as much in its texture as ...

Wrigley is about to roll out a new brand of gum -- and, the company warns, it has a bitter, medicinal taste. Still, Wrigley has high expectations for the product, because it's packed with caffeine.

Clues shared on social by the Mars Wrigley brand will reveal which New York City bodega will be hosting the party. Since its introduction in 2007, 5 Gum has billed itself as a product designed to ...

GUANGZHOU: Wrigley China has kicked off a national PR campaign for its iconic Juicy Fruit brand, with a fashion design competition pitched at teenagers. The PR and event components have been developed ...

US confectionery giant Wrigley has launched line extensions from three of its key gum brands. The company has unveiled tropical fruit flavours for Eclipse Fusion, Hubba Bubba and Orbit for the US ...