As businesses scale, it’s easy to lose sight of the core mission and reduce your focus on customers’ challenges. Many entrepreneurs, especially in fast-moving and innovative industries, will ...

The 21st century has seen a shift away from the company that’s “selling” and toward the consumer that’s “buying.” Business practices, like PR campaigns, have had to transition in kind to stay relevant ...

Forbes contributors publish independent expert analyses and insights. Shep Hyken is a customer service/CX expert, author & keynote speaker. Customer service is not a department. It’s a philosophy that ...