A viral reel involving an ex-employee of iEnergizer has sparked a wider debate on Gen Z and Gen Alpha’s reliance on social ...

Instagram influencer Rachna, popularly known as “Santoor Mom”, has recently become the center of a viral online frenzy. Known for sharing wholesome motherhood and family content, she now finds herself ...

Instagram Reels have fundamentally transformed short-form video consumption patterns, generating over 200 billion plays monthly and capturing 30% of all Instagram engagement since their 2020 debut.

A new social media trend titled ‘Men Exposed In 2026’ is gaining traction on X (formerly Twitter) and Instagram, with users ...

Child artist Vedhika Sreekumar secured the role of Rosa in 'Chatha Pacha' after impressing director Adhvaith Nayar with a ...

A lot of the influencers and commentators are warning that it is not a good idea to make any inference without verifiable evidence, stressing that online trends often wrongly attribute videos to ...

ABP Live Tech How-To: Instagram Reels are no longer just for fun. They are now a powerful way to build your personal brand ...

Punjabi singer Karan Aujla found himself at the centre of online chatter after briefly reposting a viral reel that criticised Kiara Advani over her alleged behaviour during a commercial flight. Though ...

A 21-year-old man was arrested for rash driving on NH-44 after a viral video showed him zig-zagging in his SUV, which was ...

A viral reel shows a family hand-churning ice cream in snow. Thanks to the cold weather, it gets ready quickly, and the idea ...