Ride-hailing company Uber has a new logo—and it requires an explanation. In short, it’s inspired by the “bit” and the “atom,” both building blocks of technology and the world, Uber explains on its ...

Given that Uber’s new brand and logo aren’t exactly winning any awards, Freelancer posted a contest for its designers to take a crack at giving the online taxi service a new look. The assignment was ...

You know that feeling you get when you walk into an art museum and scratch your head trying to understand the abstract paintings? Now you can have that every single time you look at your phone screen, ...

Uber is preparing to release a new logo (shown above), in order to cure two problems with the ridesharing company’s current logo. The new mark uses the company name in a custom typeface, so no one ...

Can we just put it up on the screen? And you have very definite opinions of what happened, and why you changed it. [Travis Kalanick] I mean, clearly the right one is better. [Interviewer] Yeah, okay.

When The Circle — the 2017 James Ponsoldt film based on Dave Eggers’ dystopian novel — hit theaters, it was emblazoned with a bright red circle (we see what you did there) logo. The only thing is, ...

Uber has done away with the logo it unveiled two years ago in favor of a new wordmark version that simply uses the company’s name. Uber has also redesigned its mobile app, and has changed its mission ...

Uber Technologies (UBER) stock has decreased by 5.5% over the past day and is currently priced at $84.16. Our comprehensive ...

Posts from this topic will be added to your daily email digest and your homepage feed. Ride-sharing giant’s first foray into hardware Ride-sharing giant’s first foray into hardware is transportation ...