Tums, which isn't among the brands spending north of $5 million to air a 30-second commercial during the big game, is deploying a counterprogramming strategy that aims to ambush the social media ...
The Prop Bites platform allows users to make free food picks and see how they stack up against the rest of the nation. The Super Bowl is weeks away and Tums is getting in on the big day’s action with ...
ST. LOUIS • If you've ever popped a tablet for a tummy ache, chances are it was made here. For decades, Tums has rolled off billions of antacid tablets from its red brick building at 320 S. Broadway, ...