It was almost thirty years ago that Michael Treacy and Fred Wiersema, co-authors of The Value Disciplines of Market Leaders, introduced one of the great strategy frameworks of all time. They argued ...
According to the Value Discipline Model, businesses can deliver the most customer value by focusing on one — and just one — of three value disciplines: operational excellence, customer intimacy, and ...
In today's highly competitive marketplace, organizations need to have the ability to execute effective business strategies consistently and achieve long-term sustainable growth; otherwise, they'll ...
Most organizations continuously strive to achieve operational excellence, but they spend less effort understanding customer needs — and few marry these two sources of customer value effectively. While ...