It’s the longest-running franchise in Nike history, it’s the top-selling franchise in Swoosh history, and it’s a critical part of Nike’s future plans to recapture its historical dominance in the ...

Earlier this year, Sanders’ most-acclaimed Nike sneaker, the Air DT Max 96, began its first run of retros bearing Prime Time’s original logos. The first such release proved serendipitous, as the black ...

On June 26, Olympic champion and world record holder Faith Kipyegon will attempt to run one mile in under four minutes. No woman has ever done it. In fact, her own world record of 4:07.64 is already ...

John Hoke, who sketched his first sneakers as a kid, then went on to become one of the most important creative executives in Nike history, will retire later this year. Nike CEO Elliott Hill announced ...

Portland State University student Carolyn Davidson designed the iconic Nike swoosh less than a mile from the sportswear giant’s newly renovated Portland store. The 7,500-square-foot-store, which ...