The official start of summer means it's time for the return of the annual urban earworm, the Mister Softee jingle. Resistance is futile, so here instead is another way to fight: reappropriation. The ...

In New York City, summer has a theme song: the loud, distorted and high-pitched jingle of Mister Softee ice cream trucks. But as the weather warms up, a pair of Brooklyn artists is asking whether the ...

It conjures two of the great things most of us humans get to enjoy: the bliss of childhood summer days and an icy cold treat on a hot day. Of course, I’m talking about the tinkling, fleeting tunes of ...

There’s no sound that sounds more like summer than hearing a Mister Softee ice cream truck's jingle, knowing that a cool, sweet treat is just steps away. For the greater part of the past six decades, ...

The jingle of a nearby ice cream van is a sure sign that summer is approaching. But you never have to guess when the next time a popular ice cream truck might roll through your neighborhood because ...

EAST ISLIP, N.Y. (PIX11) – If you heard the Mister Softee ice cream jingle, you knew what came next. Kids of all ages would scramble to get money from their parents before the truck would drive away.

Tired of ads? Subscribers enjoy a distraction-free reading experience. WILKES-BARRE — On a recent drive through the homeland — Plymouth, Pa. — I turned down Gaylord Avenue, and halfway down, I saw it ...

The bell of an ice cream truck used to signify when an ice cream truck was coming near you. Now, there’s an app for that. The Mister Softee app allows people to track their favorite ice cream truck by ...

No need to chase the jingle – Mister Softee is now stationary. The iconic ice cream man has parked in Long Island, putting down roots with its first-ever brick-and-mortar shop earlier this month – in ...

You don't need to listen for the ice cream truck's jingle for a sweet treat, thanks to the new Mister Softee app. The app shows the locations of dozens of trucks across 18 states. Originally launched ...

There's no need to run after the ice cream truck anymore. You don't need to listen for the ice cream truck's jingle for a sweet treat, thanks to the new Mister Softee app. The app shows the locations ...