The cultural icon brings her voice, vision, and bold energy to a new era of beauty—ushering in a powerful remix of Maybelline's most legendary sound. NEW YORK, Sept. 24, 2025 /PRNewswire/ -- ...

How do you dip into nostalgia and update something as powerful and influential as the 1991 tagline "Maybe It's Maybelline" to use globally in 2024 when strangers have so much influence over feelings ...

Pop icon Miley Cyrus has officially been announced as the new global spokesperson for Maybelline New York. The partnership, revealed by the L'Oréal-owned beauty brand on September 24, 2025, marks the ...

Cosmetics brand Maybelline New York has announced the return of “Maybe It’s Maybelline” campaign with a modern spin on the unforgettable jingle. The latest brand campaign features Maybelline New ...

A relaunch of the iconic tagline that debuted in 1991 is part of the L’Oréal-owned brand’s marketing to Gen Z. L’Oréal-owned Maybelline joins a growing list of marketers that are dipping into the ...

The iconic “Maybe It’s Maybelline” jingle is making a comeback with a modern day twist. Maybelline New York announced the relaunch of the song, made popular back in the ‘90s, with a campaign starring ...

The cultural icon brings her voice, vision, and bold energy to a new era of beauty—ushering in a powerful remix of Maybelline's most legendary sound. Maybelline New York welcomes multi-platinum ...

NEW YORK, Sept. 24, 2025 /CNW/ -- Maybelline New York, the number one makeup brand in the world, proudly welcomes multi-platinum recording artist and international music icon Miley Cyrus as its newest ...