Forbes contributors publish independent expert analyses and insights. I write about retail and the forces that are redefining shopping. L'Oréal's Colorsonic, left, and its components at right, ...

Britta is the former Deputy Editor of Pocket-lint and has covered the consumer technology industry since 2012. Her specialties include smartphones, smart home, speakers, and wearables. Beauty brand ...

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If you’ve had your hair coloured recently or want to keep it shining, like you’ve just stepped out the salon? Well look no further than L’Oreal Paris Elvive Colour Protect Wonder Water. Usually priced ...

The beauty dealscape is heating up, with the world’s biggest beauty company getting in on the action again. L’Oréal has signed an agreement to acquire Color Wow, the hair care brand started 12 years ...

If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. At just $7, it’s not just the color that has people stocking ...