Before Trident and Bazooka, Hubba Bubba and Big League Chew, there was Juicy Fruit. And although gum chewing has recently hit an overall slump, the tasty gum in its signature yellow packaging has been ...

Chew on this: Juicy Fruit, one of the oldest gum brands, is back on the air for the first time in more than a decade with its own TV commercials. The quirky campaign, created by ad agency DDB Chicago, ...

CHICAGO — Chew on this: Juicy Fruit, one of the oldest gum brands, is back on the air for the first time in more than a decade with its own TV commercials. The quirky campaign, created by ad agency ...

A Juicy Fruit ad starring Aaron Paul has very little to do with gum and everything to do with telekinesis and clothes flying off. The actor achieved stardom with his portrayal of Jesse Pinkman on ...