Before Trident and Bazooka, Hubba Bubba and Big League Chew, there was Juicy Fruit. And although gum chewing has recently hit an overall slump, the tasty gum in its signature yellow packaging has been ...

Minty gum is great and everything — but sometimes, I prefer the fruity flavor. That's why I've always been a big fan of Juicy Fruit. In my humble opinion, it's the perfect gum for anyone craving ...

The flavor of Juicy Fruit gum has been a mystery to fans for decades, sparking plenty of debate about what makes this gum so unique. Many people believe it tastes like jackfruit, a fruit native to ...

Chew on this: Juicy Fruit, one of the oldest gum brands, is back on the air for the first time in more than a decade with its own TV commercials. The quirky campaign, created by ad agency DDB Chicago, ...

CHICAGO — Chew on this: Juicy Fruit, one of the oldest gum brands, is back on the air for the first time in more than a decade with its own TV commercials. The quirky campaign, created by ad agency ...