Heuristic evaluation is a method that uses guidelines, or heuristics, to detect usability issues. Originally developed by Jakob Nielsen to inspect computer software, it has since made its way into the ...

IN the world of personal finance, our brains often play tricks on us. The availability heuristic is one of the most common cognitive biases affecting financial decisions. This mental shortcut makes us ...

Consider the following scenario: you are watching a movie in your living room. One of the supporting characters is played by someone who looks familiar, but you can’t quite put your finger on where ...

I recently received a few questions about heuristics and thought the answers may be of broader interest than just to the person asking. 1- What is the difference between the detection by generic ...

In my last two entries on this site, I discussed biases and heuristics. I wrote about them separately because I had plenty to say about both, which, for anyone who knows me, is not a surprise. What I ...

Heuristic analysis, an e-mail scanning technique that sifts through e-mail messages for the characteristics and behaviors that are unique to spam messages, may help. Dandelions might look pretty, but ...