Before Trident and Bazooka, Hubba Bubba and Big League Chew, there was Juicy Fruit. And although gum chewing has recently hit an overall slump, the tasty gum in its signature yellow packaging has been ...

The flavor of Juicy Fruit gum has been a mystery to fans for decades, sparking plenty of debate about what makes this gum so unique. Many people believe it tastes like jackfruit, a fruit native to ...

Minty gum is great and everything — but sometimes, I prefer the fruity flavor. That's why I've always been a big fan of Juicy Fruit. In my humble opinion, it's the perfect gum for anyone craving ...

Chew on this: Juicy Fruit, one of the oldest gum brands, is back on the air for the first time in more than a decade with its own TV commercials. The quirky campaign, created by ad agency DDB Chicago, ...

Juicy Fruit and P.K chewing gum will no longer contain any sugar as Mars Wrigley expands its range of sugar-free gum. Mars Wrigley Australia marketing director Ben Hill said the move was all about ...

A day after National Coffee Day, National Chewing Gum Day is here to refresh and tame your caffeine breath. It also might be a time to reflect on some of the most popular brands of chewing gum from ...

We’ve all chewed Juicy Fruit gum at some point, enjoying the sweetness for about 20 seconds before it completely dissipates and turns into a rubbery wad devoid of all flavor. But what exactly is that ...