This article is part of "The Business of Sports," a series on the teams, leagues, and brands turning competition into big business. We're in the midst of a golf renaissance in the United States.

The logos a golfer wears can say a lot. Where they’ve played. Where they pay dues. For some golfers, the logos say much more than others. With pro golfers, in particular, there’s always something ...

Eastside Golf’s logo is immediately recognizable: It’s a likeness of the brand’s founder and Chief Creative Officer Olajuwon Ajanaku wearing a sweatshirt, jeans, a cap, white kicks, and a Cuban link ...

The DP World Tour has asked the LIV Golf players scheduled to compete in next month's BMW PGA Championship to refrain from wearing LIV logos on their clothes, according to an email sent to the players ...

Entering Sunday's final round at the 2025 Masters, Bryson DeChambeau was looking to chase down leader Rory McIlroy to capture his first-ever win at the hallowed Augusta. While you watched DeChambeau ...

Fans watching golfers like Jhonattan Vegas at the PGA Championship at Quail Hollow Golf & Country Club might have noticed something shocking on his clothing. The second major championship of the ...