Kelsea Ballerini is officially the new COVERGIRL and we could not be more excited. The 28-year-old singer looked flawless in the new ad which pictures her wearing neutral makeup featuring a smokey eye ...

CoverGirl has taken yet another step to make its ads more inclusive. After recently unveiling its first "CoverBoy," the popular makeup brand launched a new campaign featuring a woman wearing a hijab ...

Procter & Gamble?s CoverGirl cosmetics brand is promoting its new LashBlast mascara via a mobile advertising campaign that is running on female-targeted WAP sites. Banners are running on sites that ...

The National Advertising Division is taking further steps to restrict the use of misleading image manipulation in cosmetics ads. In a landmark move, the industry watchdog has decided to ban an ad by ...

CoverGirl’s been doing some great work lately with its “I Am What I Make Up” campaign, adding new talent to its roster, like Ayesha Curry and constant #Fave Issa Rae. But perhaps CoverGirl’s latest ad ...

Procter & Gamble?s Cover Girl is promoting its new Blast FlipStick lipstick products through an interactive mobile ad. Besides using the mobile ads to promote the line, the campaign also helps users ...

Protesters have used their Photoshop skills to add to the ongoing online protests against the National Football League’s commissioner, Roger Goodell. The hashtag #goodellmustgo is among the top ...

CoverGirl is featuring a woman wearing a hijab in its advertising for the first time in the makeup line's history. Beauty blogger Nura Afia is featured wearing the traditional Muslim head covering in ...

CoverGirl is featuring a woman wearing a hijab in its advertising for the first time in the makeup line’s history. Beauty blogger Nura Afia is featured wearing the traditional Muslim head covering in ...