One of the UK’s most “wish-cycled” items, many brands have switched over so that they are now made of high-density polyethylene (HDPE). These brands include Colgate, Sensodyne, Aquafresh and Corsodyl.

AUSTIN (KXAN) — The makers of Colgate toothpaste filed an “Assurance of Voluntary Compliance” Wednesday in response to a lawsuit from the Texas Office of Attorney General that alleged the company ...

Colgate redesigned its toothpaste tubes so they can go into curbside recycling bins. It could eventually keep a billion tubes out of landfills each year. Every year, Americans toss a billion tubes of ...