To me, there's always been a huge difference between going to a store like Target versus Walmart. Walmart is the store you go ...

As the century-old mantra falls into obscurity, CX leaders contend with nuance and the true range of customer behavior.

AI, trust, wellness, value, authenticity and proof-led sustainability with real-world examples and brand action ...

In 2014, Experian Marketing Services released research identifying six distinct deal-seeking consumer segments. The ...

Author Filippo Marchesani shows how algorithms shape every click and equips marketers with a practical, ethical lens for understanding digital behavior. COLORADO, CO, UNITED STATES, January 2, 2026 ...

Discover how behavioral modeling helps predict consumer actions using spending data, enabling businesses to refine targeting and enhance risk assessment.

Discover how digital experience platforms are redefining customer engagement in 2026 through personalization, omnichannel ...

Trend fatigue is rising as fast fashion trends accelerate. Understand the effects on consumer fashion behavior and how ...

Understand innate reactions. Customers are people, and like all human beings, have subconscious reactions to their environment. Improve CX through customer behavior. A psychological lens can help CX ...

CES 2026 will deliver an immersive look at retail’s next chapter and connect retailers, brands, creators, investors, and ...

Today’s attackers use automation and AI to behave like legitimate customers, while real customers absorb the friction.

CivicScience engages directly with consumers, collecting over one million survey responses daily, to turn real-time insights ...