BP’s PR efforts around the Deepwater Horizon disaster have pitted traditional media (such as TV and newspaper ads) against social media (such as the Boycott BP page on Facebook that has received close ...

BP has managed to plug one gusher: the money hose for Florida to buy tourism ads telling folks their beaches aren't covered in oil. Gov. Charlie Crist is trying to make it look like BP has gone back ...

Oil giant BP says it has spent more than $5 million a week on advertising since the Gulf Coast oil spill – more than three times the amount it spent on ads during the same period last year. BP PLC ...

More than a year and a half after the massive Gulf of Mexico oil spill, BP launched a national television advertising campaign Friday aimed at giving a “progress report” on the company’s cleanup ...

MOBILE, Alabama-- The day after Christmas, BP will hit the air waves with a new television advertising campaign focusing on the progress and restoration the company has made along the Gulf Coast since ...

The emerging consensus in news reports over the weekend is that BP should have saved the money and effort it's spending on its image ad campaign because it's boomeranging. Apparently any message short ...

WASHINGTON — BP spent nearly $100 million on advertising designed to buff up the company's image and share information about the oil spill in the months following the April 20 explosion of the ...

WASHINGTON -- Oil giant BP says it has spent more than $5 million a week on advertising since the Gulf Coast oil spill -- more than three times the amount it spent on ads during the same period last ...

It's hard to imagine that BP's fortunes could take a turn for the worse following the Gulf of Mexico oil spill, but the company is courting controversy over its South African World Cup advertising, ...

BP (BP) spent more than $93 million on newspaper and TV advertising in the weeks following the Deepwater Horizon oil spill, more than three times the amount it spent in the same period a year ago. BP ...

Ad will go into The New York Times%2C Wall Street Journal and Washington Post Judge in April upheld court-appointed administrator%27s interpretation of settlement Three-judge panel will hear BP%27s ...

WASHINGTON — Oil giant BP says it has spent more than $5 million a week on advertising since the Gulf Coast oil spill — more than three times the amount it spent on ads during the same period last ...