Alpina, the German tuning firm known exclusively for upgrading BMW models with factory-backed support and a purveyor of some of the coolest Bavarian models to ever roam asphalt, is now legitimately a ...
A new chapter of performance has just started for BMW, as Alpina becomes BMW Alpina. The transfer of Alpina trademark rights took place on January 1, 2026, marking the launch of the new brand as an ...
Famed BMW tuner Alpina has unveiled a rebrand as part of its move to become a division of the manufacturer that builds its donor cars. It has released a new logo after it was relaunched as BMW Alpina ...