Forbes contributors publish independent expert analyses and insights. Rhett is a DC based executive coach who covers entrepreneurship. As the global health crisis winds down, the world looks toward in ...

This comprehensive report explores the evolving role of B2B events in achieving key marketing objectives. It provides valuable insights from a recent survey of our community of B2B marketers, ...

Emerald, a builder of dynamic, market-driven platforms that integrate live events with B2B digital solutions, released its first annual research report reflecting the changing expectations influencing ...

Organizers and attendees alike expect 2025 to be a big year for in-person B2B events, according to recent research from Bizzabo. The report was based on data from a survey conducted in November 2024 ...

NEW YORK, June 8, 2021 /PRNewswire/ — Eventible, a unique platform for ranking events, conferences, summits, expos across the world, has already gathered over 2,000 reviews across over 150 business ...

With the landscape of B2B marketing changing at a rapid pace, creative content leaders and teams need to stay ahead of the curve if they want to gain brand recognition among prospective clients in the ...

Experiential plays an important role in B2B marketing, explains Adam Shoemark of PrettyGreen. It can deliver valuable emotional impact – and proves the sector is as creative as its B2C cousin.

Ask 100 B2B event organizers how to execute effective event design, and you'll get 100 different answers. So to get to the truth we at Splash analyzed 37 design-related metrics for the ...

NEW YORK--(BUSINESS WIRE)--Emerald Holding, Inc (NYSE:EEX) ("Emerald" or the "Company") announced its agreement to acquire the London-based This is Beyond, a leading producer of seven premier business ...