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AVEDA and Keracol Limited Collaboration on Novel Hair Color Tracking Method Published in Peer-Reviewed Journal Heliyon, Advancing Hair Dye Science

MINNEAPOLIS, September 25, 2025--(BUSINESS WIRE)--Aveda, recognized globally for its leadership in sustainable innovation in hair care, together with Keracol Limited — a company founded by academic ...
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You've Never Seen Rainbow Hair Look This Chic Before

While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review ...
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AVEDA and Keracol Limited Collaboration on Novel Hair Color Tracking Method Published in Peer-Reviewed Journal Heliyon, Advancing Hair Dye Science

This significant study introduces an innovative measurement method that correlates dye molecular desorption with hair color shifts, irrespective of hair type and texture or background color. By ...
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The Estée Lauder Companies: AVEDA and Keracol Limited Collaboration on Novel Hair Color Tracking Method Published in Peer-Reviewed Journal Heliyon, Advancing Hair Dye Science

New method sheds light on the chemistry behind hair color fading for the first time Aveda, recognized globally for its leadership in sustainable innovation in hair care, together with Keracol Limited ...