Nudge theory would suggest that in these cases, the most effective way to create a culture of compliance is not stricter rules, penalties or even endless education. Instead, the key is to make acts of ...

As countries worldwide respond to the coronavirus pandemic by locking down borders, shutting schools, banning large gatherings and quarantining travellers, the United Kingdom’s government has just ...

You want to eat healthier, but can’t stop reaching for junk food every time you’re hungry. You want your kids to fold and put away their clothes, but you’re sick of asking—and reminding—them 27 times ...

With countries such as China, South Korea, Italy and Iran locking down borders, shutting schools, banning gatherings and quarantining travellers, much has been made of the UK’s alternative approach to ...

India remains far from achieving the goal of “Pension for All.” As of May 2024, only about 5% of the country’s population was covered by pension schemes (Mohanty 2024). At the same time, the pension ...

The government is using behavioural psychology to try to deal with some of the most controversial and problematic issues facing the country, such as illegal immigration and radical extremism. In 2010, ...

After the year we’ve had, it’s no wonder there is so much more concern about financial wellness. But while plan sponsors are well-intentioned in their efforts to help participants increase their ...

This content has been selected, created and edited by the Finextra editorial team based upon its relevance and interest to our community. The app uses 'nudge theory' to encourage customers to make ...