In a recent interview with The Drum, the McCann Manchester team behind Aldi’s Kevin the Carrot shared an oral history of the twists and turns that have shaped his jam-packed journey, from adventures ...

Aldi has released its Christmas advert for 2019 - and it's already being met with controversy. The German supermarket opened its first store in the UK right here in Birmingham way back in the early ...

The supermarket has teased the release of its 2018 creative with a high-budget 40-second spot that ends in a literal cliff hanger. The scene opens on a winter’s night as a red truck lit up in fairy ...