With Governor Greg Abbott signing House Bill 126, a major shift in the Name, Image and Likeness landscape has reached Texas ...

Following the NCAA's historic settlement, reform is spreading like a wildfire across the collegiate athletics landscape.

South Carolina quarterback LaNorris Sellers (16) runs with the ball while pursued by Clemson linebacker Wade Woodaz (17) in ...

The spending reflects the university’s push to compete in football and men’s basketball under the terms of a modern college ...

Former Michigan House Speaker Joe Tate introduced a bill Monday in an effort to protect NIL rights for NCAA athletes.

South Carolina quarterback LaNorris Sellers is expected to be one of the top signal-callers in the nation in 2025, and he had ...

South Carolina quarterback LaNorris Sellers reportedly turned down an NIL contract offer worth $8 million over two years.

Diego Pavia is the Auburn killer. The electrifying college football quarterback took down the Tigers in each of the last two ...

LaNorris Sellers emerged as one of college football’s best young quarterbacks and one of the top returning players at the ...

After testing NBA Draft waters, Otega Oweh is back with Kentucky for his senior year, aiming to lead the Wildcats deep into ...

BYU's heralded freshman-to-be AJ Dybantsa leads college basketball in NIL valuation despite being all about basketball.